Putting values at the heart of UK society


About Values

What are values?
Values are the deeply held principles that guide our choices and behaviours and influence our emotions. They help define who we are, what we believe and how we live. Values can be Personal, Organisational and Societal. There is a growing body of evidence that engaging with values is beneficial in more ways than we might imagine.
Find out more about values


The UK Values Alliance

The UK Values Alliance is a collaborative group that is seeking to promote values in society. We formed as a result of the recent UK National Values Survey, which demonstrated a large gap between the personal values of UK residents and the values they see at a national level. We are a hub for individuals and organisations active or interested in the field of values. Our belief is that by acting together, we can make a bigger difference than we can by acting alone. Our stated purpose is to build a better UK society by helping individuals and organisations be more aware of, understand and live their values.
Find out more about the UK Values Alliance

World Values Day

The date for the next World Values Day is now confirmed as Thursday 20th October 2022.

The objective of World Values Day is to raise awareness of values around the world and to highlight the crucial role of values in the well-being of individuals, families, schools, organisations and communities.

The increase in interest and participation has been phenomenal, last year the potential reach across social media rose to more than 60 million people across over 100 countries around the world.

Find out more about World Values Day


To receive our newsletter with information about values news, activities, events and campaigns


Upcoming Events

World Values Day Planning Session, 30/08/2022, 5:00 pm - 6:00 pm

World Values Day Planning Session, 20/09/2022, 5:00 pm - 6:00 pm